Ellie Keeton
Director
Contact & social
el**********@epicgames.com
Direct phone available with Lead Enrichment
Current role
Company
Epic Games
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Website available
Country
Global
Additional details
id019d267a-2bbc-7471-be4d-7e84e02b0f21
timestampCreated46106.81289407407
timestampUpdated46106.812949189814
organizationf04e1a35-9a71-452e-b918-5472ad4bb5da
contact[email protected]
verificationStatusVerified
emailOpenCount0
emailReplyCount0
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listId066cdcec-ab36-4a82-9d35-adfc526c5331
companyDomainepicgames.com
supersearchEnrichmentStatus1
summaryIâm a marketing and partnerships leader with 8+ years of experience driving integrated marketing campaigns, brand activations, and go-to-market strategies across entertainment and tech.
At Epic Games, I lead studio and licensing partnerships for Fortnite, turning global IP partnerships with Disney, Marvel, Lucasfilm, Netflix, and Eminem into culturally relevant marketing campaigns that reach audiences worldwide. Iâve managed over 20 campaigns in six months, generating $200M+ in revenue and leading cross-functional teams of 100+ people from strategy through launch.
My focus is on creating strategic brand partnerships that merge creative storytelling with data-driven decision making developing GTM playbooks, creative briefs, and campaign narratives that deliver measurable results.
Before Epic, I managed co-marketing and sponsorship activations at Activision Blizzard for Call of Duty and Overwatch Esports, achieving a 100% renewal rate with partners like Pepsi, Logitech, and Sony Japan through strong partner relationship management and ROI analysis.
I love building partnerships that sit at the intersection of entertainment, technology and culture where creative ideas and brand storytelling meet strategy and performance.
headlineMarketing at Epic Games, Fortnite
industryComputer Games
jobtitleMarketing Director, Studio & Entertainment Partnerships
linkedinlinkedin.com/in/ellie-keeton
locationSan Francisco, California, United States
departmentOther
subindustryComputer Games
companydomainepicgames.com
companywebsitehttp://www.epicgames.com/
connectioncount1411
companyheadcount10K - 50K
companydescriptionFounded in 1991, Epic Games is a leading interactive entertainment company and provider of 3D engine technology. Epic operates Fortnite, one of the worldâs largest games with over 350 million accounts and 2.5 billion friend connections. Epic also develops Unreal Engine, which powers the worldâs leading games and is adopted across industries such as film and television, architecture, automotive, manufacturing, and simulation. Through Unreal Engine, Epic Games Store, and Epic Online Services, Epic provides an end-to-end digital ecosystem for developers and creators to build, distribute, and operate games and other content. Epic has over 40 offices worldwide with headquarters in Cary, North Carolina.
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