Patrick Schneider
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pa***************@hasbro.com
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Company
Hasbro
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Global
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id019d267a-2bbc-7471-be4d-7db76f78cc63
timestampCreated46106.81289407407
timestampUpdated46106.81328253472
organizationf04e1a35-9a71-452e-b918-5472ad4bb5da
contact[email protected]
verificationStatusVerified
emailOpenCount0
emailReplyCount0
emailClickCount0
listId066cdcec-ab36-4a82-9d35-adfc526c5331
companyDomainhasbro.com
supersearchEnrichmentStatus1
summaryI am an accomplished general manager and marketing leader with over 15 years of experience in driving high-impact business growth. I have a proven history at companies both large and small, and in several different industries. I have successfully launched multi-million dollar brands, identified growth opportunities, and consistently exceeded revenue targets, demonstrating my commitment to excellence.
Iâm passionate about solving consumer problems and delivering great experiences, which I do by working tirelessly to understand the consumer, including their need states and pain points. I take stock of the underlying fundamentals and apply trends and insights in developing brand strategy.
I love marketing consumer products at scale and driving brand resonance with the consumer. I identify growth opportunities, develop marketing strategies to address these opportunities, and deliver creative, break-frame campaigns that are meaningful for the consumer. I always prioritize the long-term strategy for my business grounded in the consumer, customer, and category.
What truly energizes me is building and leading high-performing teams. I set a vision for my team, empower my people, think through the implication of business decisions on individuals, and work to motivate and inspire my team to drive in-market results. I care about their growth and think through their development, providing the opportunities they need to succeed. Iâm driven to create a fun working environment where people are valued and we get to know each other beyond the day-to-day work.
Areas of expertise:
o Consumer Products
o P&L Management
o Portfolio management
o Brand Management
o Brand Strategy
o Marketing
o Marketing Strategy
o Marketing Communications
o Agency partnerships
o Go-To-Market plans
o Omnichannel marketing
o Digital-first creative development and execution
o Strategic Planning
o Cross-Functional Team Leadership
o Management
o Building teams
o Talent Development
o Team Leadership
o Innovative product Development
o B2B Marketing
o Consumer Insights
o Competitive Analysis
o DTC business support
o Retail program development
o Forecasting
headlineGlobal Marketing Director @ Hasbro | Nerf Brand Lead | Product Development, Strategy, & Marketing | Former General Mills, Apple
industryManufacturing
jobtitleGlobal Marketing Director, Nerf
linkedinlinkedin.com/in/patrickkschneider
locationBoston, Massachusetts, United States
departmentOther
subindustryAutomotive
companydomainhasbro.com
companywebsitehttp://www.hasbro.com
connectioncount2151
companyheadcount1K - 10K
companydescriptionHasbro is a leading toy and game company whose mission is to entertain and connect generations of fans through the wonder of storytelling and exhilaration of play. Hasbro delivers engaging brand experiences for global audiences through toys, consumer products, gaming and entertainment, with a portfolio of iconic brands including MAGIC: THE GATHERING, DUNGEONS & DRAGONS,Hasbro Gaming, NERF, TRANSFORMERS, PLAY-DOH and PEPPA PIG, as well as premier partner brands.
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